peterahall.net :: Peter Hall Resume

peter@peterahall.net

Work Experience

Search Marketing Technician at Hanapin Marketing :: July 2008 - Current

Involved in all aspects of Pay-Per-Click (PPC) advertising for a number of regional clients; work extensively with Google AdWords, Yahoo Search Marketing, and Microsoft AdCenter
Work primarily with 5 clients simultaneously with monthly budgets ranging from $15,000 to $62,000
Utilize analytics programs like Google Analytics to track conversions and ROI
Involved in various Search Engine Optimization (SEO) and social media practices and techniques
Perform keyword research, optimize html tags, tweak copy and landing pages, collect inbound links, create site maps, utilize Google Webmaster tools
Weekly contributor to our popular industry blog, PPC Hero

Graduate Research Assistant at Swain Hall Library :: June 2008 - Current

Work on a variety of IT collaborations across IU campus
Create information visualizations for Professors using Adobe Photoshop; see John Beggs Dossier Poster as an example
Further strengthen information retrieval skills with assorted information sources; utilized multiple academic and generic search engines and databases to retrieve books, journals, articles, presentations, and data for Indiana University students, faculty, and staff

Lab Consultant for School of Library and Information Science :: June 2007 - August 2007

Assisted faculty / students with various technical problems; primarily HTML, CSS, database, information retrieval, hardware troubleshooting, basic programming, and information design inquiries
Set up / maintained hardware throughout department
Further developed technical and communication skills

Network Engineer / Consultant for Pixeled Business Systems Inc. :: Feb. 2006 - May 2006

Built variety of new servers for clients; was given assorted hardware, built servers from scratch, tested hardware using best practices
Performed various OS and software installations on new servers
Maintained and fixed hardware and software

Computer Consultant for IUB Student Technology Centers :: Oct. 2005 - Feb. 2006

Assisted with a variety of hardware / software problems and malfunctions
Primarily operated at the Wells Library, confronting troubleshooting issues across hundreds of Windows XP and Apple OSX workstations, as well as printers and other assorted A/V equipment
Furthered important customer service skills with students, professors and IT staff

Education

Indiana University School of Library and Information Science

August 2007 - May 2009 (projected graduation)
Master of Information Science
Awarded SLIS Merit Scholarship
Current GPA: 3.888 / 4.0

Indiana University

December 2005
B.A. in Telecommunications, Minor in Criminal Justice
Concentration: Industry and Management

New Horizons Computer Certification Center

May 2006 - March 2007
Completed coursework for Microsoft Certified Systems Engineer 2003, Cisco Certified Network Associate, CompTIA Security+, and Certified Ethical Hacker certifications

Skills

Software / OS

CompTIA A+ Certified, CompTIA Network+ Certified, Microsoft XP Certified, Adobe Dreamweaver, Adobe Photoshop, Adobe Flash, Windows OS, Windows Server 2003, MS Office, GUI-Based Linux, XHTML, CSS, JS, PHP, Microsoft FrontPage, FTP, SSH, Command line utilities, Perl, XML

Academic Interests / Skills

Human-Computer Interaction, Social Media, Social Networks, Reputation Management, Online Brand Management, Contextual Inquiry, Modeling and Prototypes, Heuristic Evaluation, User-Centered Design, Usability Testing, Design Documentation, Knowledge Management, Information Architecture, Image Creation / Editing, Interaction Design, Systems Analysis and Design, Information Retrieval

References

Available on request or in .doc format